{"id":2469,"date":"2017-05-18T23:05:33","date_gmt":"2017-05-18T21:05:33","guid":{"rendered":"https:\/\/www.hostingtg.com\/blog\/?p=2469"},"modified":"2023-12-20T11:29:07","modified_gmt":"2023-12-20T10:29:07","slug":"2-errores-evitar-al-mejorar-la-experiencia-del-usuario-tienda-online","status":"publish","type":"post","link":"https:\/\/www.hostingtg.com\/blog\/2-errores-evitar-al-mejorar-la-experiencia-del-usuario-tienda-online\/","title":{"rendered":"2 Errores a evitar al mejorar la experiencia del usuario en tu tienda online"},"content":{"rendered":"<p>Que un usuario cuente con la mejor experiencia al visitar tu tienda online es crucial, ya que esta es\u00a0una manera de que se queden en tu sitio web, adem\u00e1s de maximizar las posibilidades de aumentar las conversiones. De all\u00ed la importancia de conocer los<strong> errores a evitar al mejorar la experiencia del usuario en tu tienda online<\/strong>.<\/p>\n<p><!--more--><\/p>\n<h2>1. Piensas en ti y no en tus clientes<\/h2>\n<p>Hoy d\u00eda, mucho vendedores dise\u00f1an sus sitios web seg\u00fan sus gustos y preferencias, la navegaci\u00f3n, la estructura de la p\u00e1gina, la presentaci\u00f3n del cat\u00e1logo, se trata de un error muy frecuente que puede salir muy caro, ya que puede \u00a0ser que<strong> los clientes no sean como t\u00fa<\/strong>, y con el fin de ofrecerle la mejor experiencia posible en el sitio web su comportamiento de compra \u00a0determine la estructura de tu sitio.<\/p>\n<h2>2. Dar demasiada informaci\u00f3n<\/h2>\n<p>Este otro de los errores que se cometen con mucha frecuencia en e-commerce y en las tiendas f\u00edsicas, es <strong>querer que todo se vea y se lea de un vistazo<\/strong>. Por ejemplo, imagina una joyer\u00eda si en el escaparate exhibe sus tres joyas m\u00e1s hermosa en un estuche estupendo, se considerar\u00e1 que la tienda es de lujo, y sus productos de alta calidad.<\/p>\n<p>Si por el contrario,\u00a0se expone toda la colecci\u00f3n en el escaparate y las joyas se amontonan y cuelga de cualquier lado, dar\u00e1 la impresi\u00f3n que vendes baratijas.<\/p>\n<p>Tu sitio <strong>debe cautivar al cliente para que entre y \u00a0quiera quedarse para comprar<\/strong>. En Internet la gente s\u00f3lo lee si siente el deseo o la necesidad. Por este motivo debes usar estos punto cruciales para brindar una mejor experiencia al usuario, como por ejemplo: Elemento gr\u00e1fico de calidad, p\u00e1ginas claras y con espacio y mensajes concisos que vayan directo al grano.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Que un usuario cuente con la mejor experiencia al visitar tu tienda online es crucial, ya que esta es\u00a0una manera de que se queden en tu sitio web, adem\u00e1s de maximizar las posibilidades de aumentar las conversiones. De all\u00ed la importancia de conocer los errores a evitar al mejorar la experiencia del usuario en tu [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8363,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[28],"tags":[275],"class_list":["post-2469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-tienda-online"],"_links":{"self":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/2469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/comments?post=2469"}],"version-history":[{"count":3,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/2469\/revisions"}],"predecessor-version":[{"id":8549,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/2469\/revisions\/8549"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/media\/8363"}],"wp:attachment":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/media?parent=2469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/categories?post=2469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/tags?post=2469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}