{"id":2431,"date":"2017-05-04T19:57:54","date_gmt":"2017-05-04T17:57:54","guid":{"rendered":"https:\/\/www.hostingtg.com\/blog\/?p=2431"},"modified":"2023-12-20T10:59:42","modified_gmt":"2023-12-20T09:59:42","slug":"3-formas-integrar-blog-al-embudo-ventas-sitio","status":"publish","type":"post","link":"https:\/\/www.hostingtg.com\/blog\/3-formas-integrar-blog-al-embudo-ventas-sitio\/","title":{"rendered":"3 Formas de integrar un blog al embudo de ventas de tu sitio"},"content":{"rendered":"

\"\"<\/p>\n

Un estudio realizado demuestra que las empresas blog son 13 veces m\u00e1s propensos a generar un retorno positivo marcado de la inversi\u00f3n (ROI) en comparaci\u00f3n con aquellos que no lo hacen. Por esta raz\u00f3n, debes evitar perder el tiempo y otros recursos, para ello es necesario que comprendas de forma clara c\u00f3mo y d\u00f3nde encaja tu sitio web\u00a0en el embudo de ventas. A continuaci\u00f3n, aqu\u00ed tienes tres formas de integrar un blog al embudo de ventas de tu sitio.<\/strong><\/p>\n

<\/p>\n

1. Usar m\u00e9todo de generaci\u00f3n de plomos<\/h2>\n

Tu blog puede servir como una excelente herramienta, en el que \u00a0puedes usar el m\u00e9todo de generaci\u00f3n de plomos, el cual consiste en que tu blog funcione como un im\u00e1n de plomo, es decir como un libro gratuito, informe personalizado, v\u00eddeo curso o audio, con el fin de atraer a la gente a unirse a tu lista de correo electr\u00f3nico.<\/p>\n

2. \u00a0Usa tu blog como herramienta educativa<\/h2>\n

Una buena idea para ayudar a la gente acerca de saber cu\u00e1les son los productos y servicios antes de comprar es usando un blog. Ten en cuenta que el 85% de las transacciones para el a\u00f1o 2020 ser\u00e1 manejado sin tener que hablar con un ser humano, es decir tendr\u00e1s que utilizar tu blog como una herramienta educativa para ayudar a la gente a aprender m\u00e1s acerca de lo que se est\u00e1 ofreciendo.<\/p>\n

3. Construir la lealtad del cliente<\/h2>\n

Los estudios demuestran que mejorar la retenci\u00f3n de clientes en un 5 % puede aumentar sus beneficios en cualquier lugar del 25% al 95%. Adem\u00e1s, utilizar el blog con lo que tus clientes te est\u00e1n ayudando a lo que haces, permite que ellos se mantengan felices de aprender m\u00e1s acerca de c\u00f3mo tus productos o servicios est\u00e1n cambiando sus vidas.<\/p>\n","protected":false},"excerpt":{"rendered":"

Un estudio realizado demuestra que las empresas blog son 13 veces m\u00e1s propensos a generar un retorno positivo marcado de la inversi\u00f3n (ROI) en comparaci\u00f3n con aquellos que no lo hacen. Por esta raz\u00f3n, debes evitar perder el tiempo y otros recursos, para ello es necesario que comprendas de forma clara c\u00f3mo y d\u00f3nde encaja […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[28],"tags":[443],"class_list":["post-2431","post","type-post","status-publish","format-standard","hentry","category-negocios","tag-embudo-de-ventas-de-tu-sitio"],"_links":{"self":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/2431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/comments?post=2431"}],"version-history":[{"count":4,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/2431\/revisions"}],"predecessor-version":[{"id":4548,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/2431\/revisions\/4548"}],"wp:attachment":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/media?parent=2431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/categories?post=2431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/tags?post=2431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}