{"id":2274,"date":"2017-04-11T00:01:46","date_gmt":"2017-04-10T22:01:46","guid":{"rendered":"https:\/\/www.hostingtg.com\/blog\/?p=2274"},"modified":"2026-04-16T20:08:15","modified_gmt":"2026-04-16T18:08:15","slug":"3-razones-productos-atractivos","status":"publish","type":"post","link":"https:\/\/www.hostingtg.com\/blog\/3-razones-productos-atractivos\/","title":{"rendered":"3 Razones por las cuales necesitas descripciones de productos atractivos en tu tienda online"},"content":{"rendered":"\r\n<p class=\"wp-block-paragraph\">En todo el mundo est\u00e1 creciendo exponencialmente eCommerce.\u00a0Para beneficiarte de esta tendencia de crecimiento para tu tienda online debes asegurarte que tu negocio est\u00e9 totalmente optimizado para atraer visitantes y convertirlos en compradores. De all\u00ed la importancia de conocer las <strong>razones por las cuales necesitas descripciones de productos atractivos en tu tienda online.<\/strong><\/p>\r\n\r\n\r\n\r\n<p><!--more--><\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">1. Te permite identificar tu comprador ideal<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Antes de realizar la descripci\u00f3n de tu producto, es necesario que identifiques claramente la personalidad del comprador ideal. Una persona que es el comprador ideal es aquella que ve el producto importante y <strong>est\u00e1 dispuesto a gastar dinero por \u00e9l<\/strong>.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Esta es una de las principales razones por las cuales necesitas <strong>descripciones de productos atractivos en tu tienda online, <\/strong>para ello es recomendable enumerar las caracter\u00edsticas claves de tu comprador ideal, de esta forma podr\u00e1s identificar claramente el objetivo al escribir la descripci\u00f3n del producto.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">2. Te centras en los beneficios de tus productos y los problemas que resuelve<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Un error muy frecuente que se notan en las descripciones es el foco innecesario sobre las caracter\u00edsticas del producto. Sin duda alguna, las caracter\u00edsticas son importantes, pero hay que mostrar a los compradores potenciales una <strong>relaci\u00f3n directa entre las funciones del producto y la soluci\u00f3n a sus problemas<\/strong><\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">3. Puedes usar el beneficio de las im\u00e1genes del producto impulsado<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Hacer una descripci\u00f3n del producto impulsado sin im\u00e1genes de alta calidad es una descripci\u00f3n incompleta. Actualmente, las <strong>im\u00e1genes se han vuelto m\u00e1s importantes<\/strong> y a\u00fan m\u00e1s cuando se tiene productos especializados, tales como: elementos decorativos, muebles y pantallas LCD.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>En todo el mundo est\u00e1 creciendo exponencialmente eCommerce.\u00a0Para beneficiarte de esta tendencia de crecimiento para tu tienda online debes asegurarte que tu negocio est\u00e9 totalmente optimizado para atraer visitantes y convertirlos en compradores. De all\u00ed la importancia de conocer las razones por las cuales necesitas descripciones de productos atractivos en tu tienda online.<\/p>\n","protected":false},"author":1,"featured_media":8380,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_aifi_custom_prompt":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[28],"tags":[275],"class_list":["post-2274","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-tienda-online"],"_links":{"self":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/2274","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/comments?post=2274"}],"version-history":[{"count":8,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/2274\/revisions"}],"predecessor-version":[{"id":8141,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/2274\/revisions\/8141"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/media\/8380"}],"wp:attachment":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/media?parent=2274"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/categories?post=2274"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/tags?post=2274"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}