{"id":1038,"date":"2017-02-10T13:31:18","date_gmt":"2017-02-10T12:31:18","guid":{"rendered":"https:\/\/www.hostingtg.com\/blog\/?p=1038"},"modified":"2023-12-20T11:01:04","modified_gmt":"2023-12-20T10:01:04","slug":"2-tecnicas-para-generar-trafico-web","status":"publish","type":"post","link":"https:\/\/www.hostingtg.com\/blog\/2-tecnicas-para-generar-trafico-web\/","title":{"rendered":"2 t\u00e9cnicas para generar tr\u00e1fico web a tu tienda online"},"content":{"rendered":"<p>Para generar tr\u00e1fico web a tu tienda online ser\u00e1 necesario conocer 2 t\u00e9cnicas efectivas que normalmente hace un SEO para aumentar el n\u00famero de visitas a un sitio web, y por ende logran un salto m\u00e1s en ventas.<\/p>\n<p>\u00bfY cu\u00e1les son esas t\u00e9cnicas? He aqu\u00ed un compendio de las cosas esenciales que debes considerar:<br \/>\n<!--more--><\/p>\n<h2><strong>Hay dos t\u00e9cnicas y cada una de ellas son muy importante para conseguir generar tr\u00e1fico en tu web:<\/strong><\/h2>\n<ul>\n<li><strong>1. Optimiza tu tienda para\u00a0palabras clave long tail<\/strong><\/li>\n<\/ul>\n<p>Las palabras clave long tail o de cola larga son aquellas que se caracterizan por estar compuestas por varios t\u00e9rminos (de 4 a 6 suele estar bien) y tienen un volumen de b\u00fasqueda bajo que se mantiene constante a lo largo del tiempo. Posicionar diferentes p\u00e1ginas dentro de tu sitio con este tipo de palabras clave te ayudar\u00e1 a recibir tr\u00e1fico web cualificado, de modo que ser\u00e1 un poco m\u00e1s f\u00e1cil hacer una conversi\u00f3n. Una forma de generar trafico real y sin costes.<\/p>\n<p>Por ejemplo, no es lo mismo posicionarse para quedar en el primer lugar de una b\u00fasqueda con la palabra clave \u00abmuebles\u00bb (en la pr\u00e1ctica, algo casi imposible) que posicionarte para una frase clave como \u00abcompra de muebles online baratos en Madrid\u00bb.<\/p>\n<ul>\n<li>2.\u00a0<strong>Mejorar los enlaces internos<\/strong><\/li>\n<\/ul>\n<p>Los enlaces internos son todos aquellos hiperv\u00ednculos que unen entre s\u00ed a las diferentes p\u00e1ginas que componen tu web. El objetivo de estos enlaces es ayudar<\/p>\n<ul>\n<li>al robot de los motores de b\u00fasqueda a indexar mejor tu sitio y, en consecuencia, tu web muestre m\u00e1s entradas en la p\u00e1gina de resultados<\/li>\n<li>a los visitantes de tu web a conocer mejor el contenido o los productos que ofreces<\/li>\n<\/ul>\n<p>Despu\u00e9s de encontrar cu\u00e1les son las p\u00e1ginas de tus productos que reciben m\u00e1s visitas, localiza cu\u00e1les p\u00e1ginas de tem\u00e1tica relacionada no se desempe\u00f1an tan bien e inserta un enlace hacia ellas. La idea es que al poner estos enlaces internos el p\u00fablico siga encontrando otro producto relevante y \u00fatil.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para generar tr\u00e1fico web a tu tienda online ser\u00e1 necesario conocer 2 t\u00e9cnicas efectivas que normalmente hace un SEO para aumentar el n\u00famero de visitas a un sitio web, y por ende logran un salto m\u00e1s en ventas. \u00bfY cu\u00e1les son esas t\u00e9cnicas? He aqu\u00ed un compendio de las cosas esenciales que debes considerar:<\/p>\n","protected":false},"author":1,"featured_media":8457,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[16],"tags":[232,345,275,344],"class_list":["post-1038","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-curiosidades","tag-seo","tag-tecnicas","tag-tienda-online","tag-trafico"],"_links":{"self":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/1038","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/comments?post=1038"}],"version-history":[{"count":9,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/1038\/revisions"}],"predecessor-version":[{"id":4560,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/posts\/1038\/revisions\/4560"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/media\/8457"}],"wp:attachment":[{"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/media?parent=1038"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/categories?post=1038"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hostingtg.com\/blog\/wp-json\/wp\/v2\/tags?post=1038"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}